As a small business owner, you may not think you’re in the business of public relations – but you are! 

Public relations is crucial to the success of every business, big and small. Small budget-conscious businesses do not have the luxury of hiring their own PR firm and have to take on a more DIY approach. 

Fortunately, thanks to the expanding and evolving media and Internet, there are now many avenues for businesses managing and building their PR efforts. It is actually a lot easier than you may think! 

In fact, if you already utilize social media for your business or you represent your company in community organizations and events, you are already doing your own public relations. In this webinar, we’ll explore free PR opportunities available to small businesses and how you can best utilize them.

Key topics covered in this workshop include: 

• The importance of seeing yourself as an ‘expert’ in your field
• Becoming a storyteller
• Getting involved and building your network in the community
• Creating your own ‘Press Kit’
• Creating and submitting press releases

Taught by Brianna Boyd.

Register here.