Social media strategy is a plan that outlines your social media goals, the tactics used to achieve them and metrics tracked to measure performance.
As a small business owner, you’ve probably been told that social media is “free” so you should use it to market your business – simply create a profile, share a post, and get sales right?
As you’ve probably experienced, it’s not that easy and in fact it’s costing you time trying to figure out how to best use it – not to mention all the hair you’re pulling out because it’s frustrating trying to figure it out on your own.
This 1-hour Lunch-and-Learn workshop will cover will break down social media, point out the various platforms and how you can use them for your business, and what it takes to attract more customers.
You will walk away with actionable tips and valuable resources that will help you better use social media to market your business online.
Taught by SBDC Business Advisor Ed Troxell